Guest Blog: Florist IQ; Melissa W

Melissa Westcott

Published on: 20/09/2026

Guest post by Melissa Westcott of Florist IQ. Many florists underestimate the true cost of flowers. This piece breaks down the hidden spend and shows how to protect your margins.

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Create with Flowers on Your Terms

Tiffany Kaehler

Published on: 16/09/2026

Build a florist business with the systems, team and profitability to give you more freedom, so you can create with flowers because you want to, not because you have to.

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Boost Florist Sales with Loyalty Rewards Program

Tiffany Kaehler

Published on: 07/08/2026

Discover how a loyalty rewards program can enhance customer retention and sales for your florist business.

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Don't Delay Coaching: It's Essential in Busy Times

Tiffany Kaehler

Published on: 07/08/2026

The florists who say they're too busy are usually the ones who need coaching the most. Sound familiar?

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